2026 CHARITY PARTNERS
Run the Bridge. Take on the Marathon. Fund Kindness.
Join the Milwaukee Lakefront Marathon weekend and dedicate your race — the 5K, Half Marathon, or Full Marathon — to supporting the Kindness Challenge benefiting the This Time Tomorrow Foundation. https://www.thistimetomorrow.org/mission
Through the Kindness Challenge, participants help our friends at TTT deliver Random Acts of Kindness — $5,000 surprise grants provided face-to-face to people fighting cancer.
Every step you take helps carry kindness forward.
The Kindness Challenge
During the Saturday 5K, Milwaukee’s iconic Hoan Bridge becomes the Bridge to Kindness. Participants can run or walk the bridge, joining runners, walkers, families, and community groups supporting the Kindness Challenge. Walking groups welcome — for the 5K (strollers & pets welcome!) For one special morning, the bridge becomes a powerful symbol of generosity and hope. Run it. Walk it. Fund kindness.
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Dedicate Your Miles to the Kindness Challenge
Participants may join the Kindness Challenge by fundraising individually or as a team. The Kindness Challenge is open to:
• Individual participants
• Corporate teams and companies
• Running clubs
• Walking groups — for the 5K (strollers & pets welcome!)
• Friends and family teams
Every $5,000 raised delivers a Random Act of Kindness for someone fighting cancer.
Kindness Challenge Participant Benefits
All registered Kindness Challenge fundraisers receive:
• Signature TTT Kindness Challenge Shirt
• Personal fundraising page and QR code
• Live fundraising thermometer
• Access to the TTT Branded VIP Tent at the Finish Line both race days
The TTT VIP Tent offers a dedicated gathering space for participants, teams, and supporters to celebrate their race experience.
Kindness Challenge Impact Ladder
Participants and teams climb the Kindness Challenge Impact Ladder tiers.
💚 $500 - Kindness Circle
Helps move the community closer to delivering the next Random Act of Kindness.
🧡 $1,000 - Kindness Mile Circle
Builds momentum toward delivering kindness.
💛 $2,500 - Half Random Act of Kindness Circle
Includes:
• Two race registrations covered
• Two seats to the Storytellers Concert & Gala — November 14, 2026
• VIP Race-Day Parking
• Access to the TTT VIP Tent both race days
💙 $5,000 - Random Act of Kindness Circle
Funds one full Random Act of Kindness.
Includes:
• Four race registrations covered
• Four seats to the Storytellers Concert & Gala — November 14, 2026
• VIP Race-Day Parking
• Access to the TTT VIP Tent both race days
🟣 $15,000 - Kindness Impact Circle
Funds three Random Acts of Kindness.
Includes:
• Ten race registrations covered
• Silver Table (10 seats) at the Storytellers Concert & Gala — November 14, 2026
• VIP Race-Day Parking
• Access to the TTT VIP Tent both race days
🟢 $25,000 - Kindness Champions Circle
Funds five Random Acts of Kindness.
Includes:
• Ten race registrations covered
• Gold Table Sponsorship (10 seats) at the Storytellers Concert & Gala — November 14, 2026
• VIP Race-Day Parking
• Access to the TTT VIP Tent both race days