Expo and Packet Pick Up


The expo will be held on Saturday, October 3rd from 9:00 am to 6:00 pm. at the Univ. of Wisconsin-Milwaukee Student Union Ballroom.  This will be your opportunity to pick up your bib/shirt and visit our vendors/sponsors.

Local and national vendors will be offering merchandise including shoes, apparel, and nutrition. The expo is also your change to hear speakers and course talks. The expo is free an open to the public.

Please bring your photo ID for packet pick up. If you are unable to attend the expo, someone else may pick up your packet with a copy of your id and a copy of your registration confirmation.  Check out website FAQ for more info.  This will be your only opportunity to pick up your packet for FREE.  If you do not pick it up by 6pm, you WILL be charged an additional $30 if you pick it up on race morning and did not reserve for Race Day Packet Pick Up.  (NO EXCEPTIONS)

Tentative Schedule:

8am               3-mile out-n-back “shake out run” provided by LFM Pacers

9am.              Doors to Expo. open

10:30.            Live Podcast in “course talk room”


11:30am       Course talk 

1:30 pm        Course talk 

3pm             “26.2 Mental Keys to your best marathon” presentation

4pm               Elites meeting in “course talk room”

6pm.              Expo. closes 


Race Day Packet Pick Up (Must be reserved)

Can’t or don’t want to get your packet at the Expo?  Take advantage of our “race day pick-up” at Grafton High School (starting line location)!  For a convenience fee of $25, your packet will be waiting for you at the start line.  This fee only applies to runners who are interested in picking up their materials on Sunday morning in Grafton.  Runners are encouraged to attend the expo where they will find Milwaukee Lakefront Marathon merchandise, many local and national vendors, and have a chance to talk to pace team members.

  • Already registered and want to add this option?  Sign up here!
  • Race day packet pick up will be available from 6:30am-7:15am.
  • Participants must have paid the $25 convenience fee in advance (by Friday, October 2, 2020).
  • No refunds will be issued if you decide to pick up your packet at the expo.
  • Let volunteer at bus stop know you are picking up your bib at the start in order to be allowed onto bus to Grafton.

All participants will be given an official Milwaukee Lakefront Marathon gear bag at packet pick up. Use the bag to transport your personal items to the start line. Runners are encouraged not to put valuables in the bag (cellphones, keys, wallets, etc.). Personal bags and backpacks are not allowed on the shuttle buses. Runners who purchased the race day packet pick up option and plan to ride the bus to Grafton can obtain a Lakefront Marathon gear bag from a volunteer at the shuttle bus stop.  Extra bags will also be available at the start line.  There will be no riders allowed on the bus after dropping off at Grafton.

Official Milwaukee Lakefront Marathon merchandise will be available at the expo on Saturday and at the finish area on Sunday.